propaganda – Sheila Kennedy

The Propaganda Game

Among the questions triggered by America’s political chaos over the past few years, several have centered on the susceptibility of large numbers of people to conspiracy theories. Why do people go down the QAnon rabbit hole? Why do so many Republicans cling to the “Big Lie” in the face of overwhelming debunking? What leads bigots to justify their assaults by belief in the “great replacement”?

There are probably multiple explanations for the acceptance of theories that displace rational observation so completely that they become world-views. Mental health issues explain some. Other folks are led into the swamp by deep-seated racism, and still others by long-simmering frustrations with their own lives.

A couple of years ago, I stumbled across a fascinating “take” on the issue, written by a game designer. It will probably not come as a shock to those who read this blog to learn that I am not a person who plays video games–or who knows much about them–and the article was eye-opening.

For one thing, it introduced me to a word I’d not previously encountered: Apophenia.

Apophenia is the tendency to perceive a connection or a meaningful pattern between unrelated or random things. The author came across it early in his career when he designed what he thought would be a very easy game.

In that game,

the players had to explore a creepy basement looking for clues. The object they were looking for was barely hidden and the clue was easy. It was Scooby Doo easy. I definitely expected no trouble in this part of the game.

But there was a problem. As the players searched for the hidden object, they came across random scraps of wood on the floor.

It was a problem because three of the pieces made the shape of a perfect arrow pointing right at a blank wall. It was uncanny. It had to be a clue. The investigators stopped and stared at the wall and were determined to figure out what the clue meant and they were not going one step further until they did. The whole game was derailed. Then, it got worse. Since there obviously was no clue there, the group decided the clue they were looking for was IN the wall. The collection of ordinary tools they found conveniently laying around seemed to reinforce their conclusion that this was the correct direction. The arrow was pointing to the clue and the tools were how they would get to it. How obvious could it be?

I stared in horror because it all fit so well. It was better and more obvious than the clue I had hidden. I could see it. It was all random chance but I could see the connections that had been made were all completely logical. I had a crude backup plan and I used it quickly before these well-meaning players started tearing apart the basement wall with crowbars looking for clues that did not exist.

These were normal people and their assumptions were normal and logical and completely wrong.

The author draws the obvious parallel: QAnon–and similar conspiracies– grow via what he calls the “wild misinterpretation of random data.” This is data presented in a suggestive fashion in circumstances that have been purposely designed to help the users come to the intended misunderstanding.

Maybe “guided apophenia” is a better phrase. Guided because the puppet masters are directly involved in hinting about the desired conclusions. They have pre-seeded the conclusions. They are constantly getting the player lost by pointing out unrelated random events and creating a meaning for them that fits the propaganda message Q is delivering.

I found the entire (long) essay fascinating, and if you have the time, I encourage you to click through and read it. One of his observations really hit on a significant–and under-appreciated– aspect of conspiracies that, like QAnon, involve large numbers of people. He explains that when you “figure it out yourself” you “experience the thrill of discovery, the excitement of the rabbit hole, the acceptance of a community that loves and respects you.”

Too many Americans today lack a community that accepts and respects them. The desire for community, for acceptance and a comforting solidarity, is an indelible part of the human psyche–it’s an aspect of human tribalism that is both individually supportive and socially divisive.

Comforting as these conspiracy communities can be, however, they are definitely not a game. They’re propaganda.

There is no doubt about the political nature of the propaganda either. From ancient tropes about Jews and Democrats eating babies (blood-libel re-booted) to anti-science hysteria, this is all the solid reliable stuff of authoritarianism. This is the internet’s re-purposing of hatred’s oldest hits.

Belonging comes from hating the same people…

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Lie To Me!

It’s hardly news that former President Donald Trump was the lyingest President ever. A column a few months back by Thomas Edsall shared research confirming that on this one dubious metric, TFG was indeed head and shoulders above the rest.

Donald Trump can lay claim to the title of most prodigious liar in the history of the presidency. This challenges commonplace beliefs about the American political system. How could such a deceitful and duplicitous figure win the White House in the first place and then retain the loyalty of so many voters after his endless lies were exposed?

George Edwards, a political scientist at Texas A&M and a retired editor of Presidential Studies Quarterly, stated the case bluntly: “Donald Trump tells more untruths than any previous president.” What’s more, “There is no one that is a close second.”

After establishing Trump’s position as Liar-in-Chief, Edsell got to the question that fascinates me: How do we understand the willingness of Republican voters to not simply tolerate Trump’s lies, but enthusiastically welcome them–and continue to vote for him?

Edsell quotes one researcher who attributes the acceptance of obvious untruths to our polarization:

We are intensely social creatures, but we are prone to divide ourselves into competitive groups, largely for the purpose of allocating resources. People can be prosocial — compassionate, empathetic, generous, honest — in their group and aggressively antisocial toward out-groups. When we divide people into groups, we open the door to competition, dehumanization, violence — and socially sanctioned deceit.

If we see Trump’s lies, Smith continued, “not as failures of character but rather as weapons of war, then we can come to see why his supporters might view him as an effective leader. From this perspective, lying is a feature, not a bug, of Trump’s campaign and presidency.”

Other scholars attribute acceptance of untruths to “orthodox mind-sets.” People with such mind-sets desperately need to protect cherished narratives; insights and facts that undermine those narratives threaten beliefs that are central to their worldviews.

Another theory is closely aligned to the tribal explanation– it posits that Trump’s ability to persuade “millions of voters to go along with his prevarications is his ability to tap into the deep-seated anger and resentment among his supporters. Anger, it turns out, encourages deception.”

Almost all of the research confirms the centrality of those tribal identities (giving the term “identity politics” a somewhat different meaning than its common usage).

Identity leadership refers to leaders’ capacity to influence and mobilize others by virtue of leaders’ abilities to represent, advance, create and embed a sense of social identity that is shared with potential followers.

In the process, Trump’s supporters lose their connection to real-world rules and morality.

Esdall quotes one scholar who finds Americans’ political identities becoming “increasingly salient, and potentially more destructive.” Intense partisan hostilities and polarization lead people to demonize the opposition and create a climate of “us against them.” Polarization thus invites lies that create a “moral framework” within which otherwise wrongful behavior serves a moral cause. (An obvious example is January 6th.)

It’s depressing enough when “Lie X”is accepted by large numbers of people, but the speed of its distribution is even more troubling. An article by BBC Science Focus examined that phenomenon:

Mark Twain said that a lie travels halfway around the world while the truth is still putting its shoes on. Actually, that itself is a lie – Twain probably said no such thing and the true origins of the quote remain murky. Nonetheless, thanks to recent research into the spread of (mis)information on Twitter, we now know that lies spread more rapidly than facts – and it seems mostly to do with our appetite for novelty.

In a study published in early 2018 in the journal Science, three researchers at MIT analysed around 126,000 stories tweeted by around three million people between 2006 and 2017. Crucially, these stories had all been verified as true or false by six fact-checking websites, including snopes.com and factcheck.org. By comparing the tweets, the researchers found that the lies travelled faster and farther than the truth. For instance, true tweets rarely reached more than 1,000 people, whereas the most widely shared false tweets reached as many as 100,000 people. Falsehoods were 70 per cent more likely to be retweeted than the truth, and it took true tweets six times as long as lies, on average, to reach 1,500 people.

MIT’s research team attributed the speed of dissemination to the fact that lies tended to be more novel and exciting than the truth. They were also better at triggering an emotional response.

Lies that travel fastest are those that support our pre-existing prejudices and are easy to understand. it helps if they’re popular with the people in your “tribe.”

Evidently, a lot of Americans actually want to be lied to.

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Pink Slime

I hadn’t heard the term “pink slime”applied to the media before reading the following report in Talking Points Memo.

This is the tale of a fake news story, widely shared by a lot of smart people who so badly wanted it to be true that they didn’t care that it wasn’t. It is also the tale of the decline of local news in America, the wave of pink slime that is replacing it, feeding destructive partisan narratives about public institutions.

The story–which was written to sound like one of those overzealous efforts to compensate for structural racism–was that administrators at two Chicago suburban high schools would be requiring teachers to “adjust”their classroom grading scales in the upcoming year. The adjustments were supposedly going to “account for the skin color or ethnicity of the students”. The story (from a rightwing outlet masquerading as a local news source) explained that the directive was an effort “to equalize test scores among racial groups.” Teachers would be told

to exclude from their grading assessments variables it says disproportionally hurt the grades of black students. They can no longer be docked for missing class, misbehaving in school or failing to turn in their assignments, according to the plan.

To suggest that people were outraged would be a considerable understatement. Had the story been true, the outrage would have been appropriate, but of course, it wasn’t. Not even close. No new policies had been adopted. A committee on grading and assessment had submitted an initial report, but it contained no mention of race-based grading or plans to grade students using different standards according to race.

This is where “pink slime” comes in. “Pink slime” is the product of a partisan propaganda platform well-disguised as a “local” news outlet. It’s named after a meat-processing byproduct used as filler—in other words, it looks like meat but isn’t.

When Talking Points Memo reporters looked for the source of the story–which you couldn’t even characterize as distorted, since it was pretty much invented out of whole cloth–they traced it to something called Local Government Information Services.

Local Government Information Services (LGIS) is the publisher of lots of local news media in Illinois, with titles like “Southern Illinois News” and “SW Illinois news.” LGIS is part of a much larger network of local news in multiple states. As local news media has disappeared “pink slime” outlets like LGIS have taken their place, relying on low-cost or automated content repeated across sites, and eschewing basic journalistic practices.

Just how big and how connected these local news outlets are is difficult to discern. In 2020, the New York Times counted about 1,200 connected local news outlets that had arisen in just 10 years.

Behind this empire of pink slime is Brian Timpone, a conservative businessman and former journalist with a record of plagiarism and fabrication. It is not just that his media has an ideological outlook, or that it frequently uses deceptive practices such as the story detailed here. They are also directly funded by conservative advocates, a fact that is rarely disclosed to readers. At least $1.7 million could be traced going from Republican campaigns to Timpone’s companies, but the actual number is unknown given the shadowy nature of the flow of political money and the obtuse structure of these networks.

The rise of LGIS and similar “news sources” has been facilitated by the near-death of local journalism and the closing of hundreds of newspapers that adhered to the norms of ethical news gathering. The fact that so much false “news” goes viral tells us that the supply of propaganda continues to grow, with phony “news” sources extruding a steady stream of propaganda masquerading as news–pink slime, pretending to be meat.

Local journalists with a sense of responsibility to journalistic ethics, their personal reputation, and the community they live in have been replaced by anonymous for-hire freelancers paid crumbs to feed the motivated reasoning beast.

As the report notes, people want to believe that these stories aren’t just true, but typical.

“But of course,” they type, and retweet. Even after they have been corrected, they might think to themselves, “Well, maybe this specific piece was exaggerated, but it is representative of a broader trend.”

The episode is indeed representative and telling, but of something that has gone wrong in our media landscape. When you give the benefit of the doubt to partisan fake news rather than professional educators, it is hard to take the whole “I’m here to defend education” bit too seriously. Our looming crisis in education is not runaway wokeness, which local school boards can police, but the willingness of those who should know better to reflexively denigrate the teaching profession.

America’s problems almost all come back to partisan, deeply dishonest media.

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Disinformation Kills

Propaganda takes all sorts of different forms, and serves a variety of interests. Does the latest scientific knowledge undercut your fundamentalist religious or political beliefs? Does the upcoming election pit your preferred candidate against one who is espousing more popular measures? Are you frantic because “those people” are asserting their entitlement to rights equal to your own, or because those you consider “real Americans” are losing their privileged social or cultural positions?

Lie. Target those lies to an audience likely to be unsure or unaware of the facts and thus receptive to your preferred version of reality. Examples emerge daily. Allow me to share a few.

From Axios, we learn:

In March 2020, when everything changed, roughly nine in 10 Americans, regardless of their preferred media outlet, said they trusted the Centers for Disease Control and Prevention.

Within weeks, though, that trust was plunging among Americans who mostly watch Fox News or other conservative outlets, as well as those who cited no source.
By the end of last month, just 16% of those who said they get most of their news from Fox or other conservative outlets still said they trust the CDC, compared to 77% of those who favor network news and major national newspapers and 87% of those who primarily watch CNN or MSNBC.

People who primarily got their news from Fox or other conservative media outlets were also more likely to be unvaccinated, and to report that they had tested positive for COVID-19 at some point during the pandemic.

An essay from the New York Times pointed out the under-appreciated damage being done by those despicable Rightwing “groomer” accusations.

As we head into the 2022 midterm elections, calling someone a “groomer” or a “child abuser” has become the conservative attack du jour. What once felt like language reserved for the followers of QAnon, a fringe community united by a central conspiracy theory that America is run by an elite ring of pedophiles, has seeped into the mainstream. The use of these terms has even sparked the anti-gay slur “OK, groomer,” a play on the phrase “OK, boomer,” which is often used by young people to disregard or mock retrograde arguments made by baby boomers…

If the politicians making those accusations were actually concerned about ending child abuse, the kinds of institutions they would be challenging would include religious organizations, youth sports and even the nuclear family — systems that exert control over children and their bodies. These are the venues where child sexual abuse commonly occurs. The misuse of these words is not about stopping abuse, but rather a reassertion of homophobia, gender hierarchy and political control.

The author of the essay, a survivor of actual childhood sexual abuse, points out that in the real world, this indiscriminate and dishonest accusation is “dangerous and corrosive to the very real and devastating experience of sexual abuse. To use these words in this way voids them of their real meaning and desensitizes civil society to bodily harms.”

It isn’t only America’s frantic culture warriors. Russia is fighting back against growing global ostracism by concocting a wholly-invented threat posed by Ukrainian “bio-labs.” That claim, according to NBC, has been eagerly seized on by the American Right.

Russia’s early struggles to push disinformation and propaganda about Ukraine have picked up momentum in recent days, thanks to a variety of debunked conspiracy theories about biological research labs in Ukraine. Much of the false information is flourishing in Russian social media, far-right online spaces and U.S. conservative media, including Tucker Carlson’s show on Fox News…

Most of the conspiracy theories claim that the U.S. was developing and plotting to release a bioweapon or potentially another coronavirus from “biolabs”’ throughout Ukraine and that Russia invaded to take over the labs. Many of the theories implicate people who are often the targets of far-right conspiracy thinking — including Dr. Anthony Fauci and President Joe Biden — as being behind creating the weaponized diseases in the biolabs.

We don’t know how many people died as a direct result of COVID disinformation, or how much real damage has been done by ludicrous “grooming” charges. We cannot calculate the percentage of wartime deaths in the Ukraine that can be attributed to the fact that several GOP Senators adopted the biolab fantasy and delayed the sending of critically-needed aid.

But there is one death from persistent disinformation that we can easily see: the death of civic discourse and Americans’ ability to govern ourselves.

I used to tell my students that if I say a piece of furniture is a chair and you say it’s a table, we will never be able to agree on its use. If you prefer fantasy A to uncomfortable but demonstrable fact B, or “alternative facts” to reality, that preference is deadly to the democratic enterprise.

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A New Way Of Reporting

It’s called “Open source intelligence,” and we’re learning about it thanks to Vladimir Putin and his savage assault on Ukraine.

Here’s the lede from the linked Time Magazine report

The ability of anyone with a phone or laptop to see Russia’s invasion of Ukraine unfold in almost real time—and to believe what they’re seeing—comes to us thanks to the citizens operating what’s known as open-source intelligence (OSINT). The term is shorthand for the laborious process of verifying video and photographs from Ukraine by checking everything about the images, establishing what they show, and doing all this work out in the open, for all to see.

The article focused on one of the individuals who pioneered this effort, Eliot Higgins , who had what was described as a “boring office job in the U.K. ” during the war in Syria. In addition to examining social media posts, he also analyzed YouTube videos that had been uploaded from phone cameras .

Although he had no training as a journalist, he set out to decipher the credibility/accuracy of those uploads by noting things like the serial numbers on munitions, and using online tools like Google Maps. While he was engaged in that exercise, he compared notes with people who were also trying to figure out what was accurate and what wasn’t–and in the process of blogging about his efforts (under the alias “Brown Moses”)–he built a reputation as an “authority on a war too dangerous to be reported from the ground.”

In 2014 Higgins used Kickstarter to found Bellingcat (the name refers to resourceful mice tying a bell to a cat), a nonprofit, online collective dedicated to “a new field, one that connects journalism and rights advocacy and crime investigation.” Three days after its launch, a Malaysian passenger jet was shot down over the part of Ukraine held by Russian troops. Bellingcat proved the culprit was a Russian surface-to-air missile, by using largely the same array of tools—including Google Earth, the social media posts of Russian soldiers, and the passion of Eastern European drivers for posting dashcam videos—that hundreds of volunteer sleuths are now using to document the Russian invasion of Ukraine in granular detail.

It’s an extraordinary turn of events—and a striking reversal of fortunes for Vladimir Putin’s Russia, which in the past deployed disinformation so effectively in concert with its military that NATO refers to “hybrid war.” In Ukraine, however, Russia has been outflanked. Its attempts to establish a pretext for invasion by circulating video evidence of purported “atrocities” by Ukraine were exposed as frauds within hours by Bellingcat, fellow OSINT volunteers, and legacy news media outlets that have picked up reporting tools the open-source crowd hands around.

Higgins has written a book, We Are Bellingcat: An Intelligence Agency for the People, in which he describes–evidently in great detail–the time-consuming process needed to produce an airtight case for the conclusions they reach. It was Bellingcat that ultimately assessed responsibility for the downing of Malaysian Airlines Flight 17–but it took a full year. In Ukraine, reporting has been much faster, thanks to what Higgins calls parallel team operations.

We’re also then setting up, at the moment, two teams. One is focused on more editorial, journalistic-type investigations, where you can get that stuff out quite quickly after the events have occurred. But another team that runs parallel to that is focused purely on doing investigations for accountability.

The importance of what Bellingcat is doing can be seen via a CNN report on two videos that Russia circulated before its invasion. The videos purported to show Ukrainian attacks. Both were exposed as frauds by the online open-source community–and the network also cited its own analysis, using online geolocation methods pioneered by the open-source community, to prove that the videos had actually been filmed behind Russian lines.

The analytic tools developed by Bellingcat and other open-source detectives are now being used by a network composed of hundreds of nonprofessionals–and tools such as geolocation have saved open source analysts hundreds of hours of work. These new tools and the growing network of volunteer sleuths have undermined Russia’s once-masterful ability to spread propaganda. As Higgins says:

This is the first time I’ve really seen our side winning, I guess you could say. The attempts by Russia to frame the conflict and spread disinformation have just collapsed completely. The information coming out from the conflict—verified quickly, and used by the media, used by policymakers and accountability organizations—it’s completely undermined Russia’s efforts to build any kind of narrative around it, and really framed them as the aggressor committing war crimes.

The most important war currently being waged is the war against disinformation and propaganda–and open source intelligence is a new and very welcome weapon.

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